The Irresistible Value Proposition: Make the Customer Want What You're Selling and Want It Now
(E-Book)

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Published
BookBaby, 2019.
Format
eBook
ISBN
9781544501970
Status
Available Online

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Language
English

Citations

APA Citation, 7th Edition (style guide)

Steve Thompson., & Steve Thompson|AUTHOR. (2019). The Irresistible Value Proposition: Make the Customer Want What You're Selling and Want It Now . BookBaby.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Steve Thompson and Steve Thompson|AUTHOR. 2019. The Irresistible Value Proposition: Make the Customer Want What You're Selling and Want It Now. BookBaby.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Steve Thompson and Steve Thompson|AUTHOR. The Irresistible Value Proposition: Make the Customer Want What You're Selling and Want It Now BookBaby, 2019.

MLA Citation, 9th Edition (style guide)

Steve Thompson, and Steve Thompson|AUTHOR. The Irresistible Value Proposition: Make the Customer Want What You're Selling and Want It Now BookBaby, 2019.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID7dcfed55-768e-1fa5-76b2-b40d1739b9ab-eng
Full titleirresistible value proposition make the customer want what you re selling and want it now
Authorthompson steve
Grouping Categorybook
Last Update2024-05-14 22:01:14PM
Last Indexed2024-06-29 03:33:43AM

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    [synopsis] => The Irresistible Value Proposition takes the least understood concept in business–value–and turns it into a powerful selling tool! In B2B sales, you make your value proposition irresistible when you:
1. Tie it to both business and personal priorities of key decision makers
2. Highlight your incremental value to their most likely alternative
3. Present it using the customer's success metrics
Learn to make the customer want what you're selling–and want it now–by clearly communicating your value in their language.
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